The project and construction of the SOUKRA Convention Centre (LCC) is contextualized by the agreement between the two State and the capital and the national Monetary Fund . The Tunisian governmnet saw this event as an opportunity to extend and improve the congressional infrastructure available in the capital of Tunisia .

Strategically located in the Cultural Centre of the Nation – next to the National Museum, the Ministry of Education, the new headquarters of the National Bank or the TUNISIA – the design of the Project was to satisfy four strategic objectives: being a cultural and economic motor for the country, representing a meeting place at the heart of the city enrooted in the collective Tunisian culture, turning into a unique, flexible and technologically advanced architectonic landmark and finally, triggering the urban transformation of the Area and its surroundings.